News
National Post
Construction is set to begin on a nine-storey Etobicoke condo project that’s pushing an overwhelmingly male industry towards change.
Condo Business
These eight women are just a few leaders with big ideas for creating an inclusive, climate-resilient future through multi-residential projects.
REMI
The Reina condo project, a boutique mid-rise fully developed and designed by women, is one step closer to rising in Etobicoke, Ont. as it’s set to begin construction."
Toronto Storeys
"Women of Reina, take a bow. Your game-changing development is deservedly Toronto Storeys’ Project of the Year"
New York Times
Women held just 4 percent of senior investment roles at major real estate firms, according to a widely circulated 2011 study, and their numbers have improved only “marginally” since - New York Times
Oprah Magazine
"It sounds like the start of a feminist fable. Two female real estate developers walk onto the site of a notorious former strip club in Toronto—and assemble an all-woman team of architects, engineers, planners, construction managers, and lawyers to build a nine-story, 200-unit condo named Reina”
Toronto.com
"Purchaser Stephanie Cabildo said she loves the idea of supporting an all-female development, and loves the idea of having a sense of community within the building.”- Toronto.com
Re-Thinking the Future
"Reina is a solid example of women’s representation and strength in the business. Quadrangle, the design firm responsible for this beautiful project has set new standards for inclusion and equal representation of all genders in the industry."
World Architecture News
Urban Capital and Spotlight Developments joined forces to conceptualize a condominium designed and developed by women, but for everyone. The result is a thoughtful design in a forward thinking amenity programme with modern offerings like stroller parking throughout the building and a snack shack for all ages.
National Post
Project’s a Game Changer!
“Nobody asks the condominium buyer, ‘how do you want the kitchen to look, or the layout, or what amenities do you want?”. By the time it’s built that has already been designed”
Global Citizen
“We live in one of the most diverse cities in the world, and our built environment should reflect that.” - Taya Cook
Huffington Post
"For those of us who pay attention to real estate development, it’s no secret that the industry is overwhelmingly male ― not only in its gender balance, but often in its ethos, as well….So it’s neither trite, nor insignificant, that Canada’s first all-women developer team is now active, and planning an eight-story condo project in the Toronto borough of Etobicoke" - Huffingtonpost.ca
Toronto.com
"At the July 10 event, patrons were asked to outline any issues they've experienced or heard of with regards to condo living. They were then divided into teams and asked to come up with ideas as to what they would like to see from Reina. At the end of the evening, each team was asked to design a space of their own” - Toronto.com
Curbed
“I know there are so many women involved in real estate development in Toronto, and we’re often not at the forefront of projects, in leadership positions, or visualized, and I think because of that, a lot of women may not enter into the industry.” - Taya Cook to Curbed.com
The Toronto Star
"As well as redefining the way condos are designed, the women hope Reina’s example will inspire more young women to choose careers in the building industry". - the star.com
CBC
"While improving the visibility of female workers, Cook and Larjani say they also want to improve design. Their project will look at how improvements in spacing, lighting and security can make buildings more welcoming for all residents". - CBC.ca
The Real Deal
"This project will be the first in Canada developed by an all-female team” - The Real Deal
Canadian Architect
“There aren’t many entrepreneurial women coming into the industry on their own. No one took me seriously until I bought my first piece of land,” said Larjani. “We need to give women positive role models and prove that a career in development is a viable path. It’s incumbent upon all of us to change this narrative.” - Sherry Larjani to Canadian Architect
Building Excellence
“By embracing inclusivity, our industry can create more thoughtful developments that fulfill the needs and values of people from all backgrounds, in all walks of life, for generations to come.” - Sherry Larjani